When you talk about the most recognizable logos in the market today, Apple, Nike and Coca Cola cannot fail to be featured in a credible list. The success of these companies to a large extent is attributed to their magnificent logo designs. Their logos stand out as they possess a distinct look, feel as well as deliver a specific message to their target audience. If you are a business or looking forward to maintaining a blog or are working on a personal brand, then having a logo that sets you apart like the aforementioned is what you need to aim for. This article advises on what you need to do and what not to do when it comes to logo design.
Define and do research on your target market
The main purpose of a logo is to catch the attention of the ideal audience. It needs to be something that’s attractively appealing to them.… [Read more]